When values change, the value changes
When values change, the value changes Mr Trent Driver, Dean of Academic Development I am putting the finishing touches to this piece of writing on Tuesday 18 September, knowing that in several days’ time on Friday 21 September 2012 things, for a great many people, will never be the same again. Ever again, apparently, if one is to believe the media hype. This Friday, the iPhone 5 goes on sale in Australia – it will be faster, lighter, shinier and contain a different digit than the previous edition which, on Friday, will be obsolete. It will be so significant that thousands of people will queue overnight outside Apple stores all around the country to be among the first to call it their own. But buying an iPhone is not like buying a book or a beanbag or a packet of chips. From the purchase price, through to the details of a contract with a telecommunications company,…